Imprint the World With… is a social media campaign highlighting the different positive attributes a person can imprint the world with. It uses the finger print motif of the organization to visually represent whatever attribute is being highlighted. It is very versatile and can be used to showcase any number of messages. A “doodle” style was used to keep it familiar and relatable. There is an opportunity for some fun audience interaction as well, since everyone has a finger print and can doodle.
Programs used: Procreate, Adobe Illustrator, and Photoshop.
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