Tokyo Junior
Category:
Branding, Apparel, Logo Design
Summary:
Tokyo Junior is a brand of apparel and various other merchandise.
Project Goals:
Create a versatile logo for a streetwear/skate inspired brand.
The logo should work in a wide range of apparel and merchandise applications.
Process:
Tokyo Junior Smiley Logo: I wanted the logo to be in a classic circular shape, and work with or without text. I also wanted it to be highly editable in terms of text, color, size, and texture. I sketched out the initial ideas in procreate, and then finalized the base logo in illustrator, with additional edits being done in photoshop.
Programs Used: Procreate, Adobe Illustrator, and Photoshop
